client
Attractive Apps Valley
service name
UA and ASO
budget
$100k
01.
Intro of case
The All Video Downloader & Saver App was designed to offer users a simple and fast way to download videos from various websites and social platforms. Whether it’s saving educational tutorials, entertainment clips, or social media stories, the app delivers a seamless experience for offline viewing. The goal was to make it the go-to tool for video downloading—easy to use, reliable, and secure.
02.
Work challenges
When the app first launched, it entered a highly competitive category with thousands of similar tools available. Standing out among well-established names was a key challenge. We needed to craft a sharp App Store Optimization (ASO) strategy, drive user acquisition (UA) with cost-effective ad campaigns, and generate organic traction without getting flagged for policy issues on platforms like Google Play. Maintaining strong retention and gaining user trust were equally important for long-term success.
03.
Main result
With a focused ASO plan including high-impact keywords, optimized screenshots, and a localized store listing, the app quickly gained visibility. Our performance marketing team launched UA campaigns targeting users interested in content saving tools, which led to a significant boost in installs and engagement. Within just a few months, the app crossed 1 million+ downloads, built a solid user base, and earned a high average rating. Today, it ranks prominently for competitive search terms like “video downloader” and “story saver.”
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